Blitzo is a bombastic, big-talking, and sardonic imp. He is high energy and career-focused, having recently started his own company, something that's noted to be rare for an imp to achieve.

He is very invested in the company's success and willing to make many personal sacrifices to achieve it. However, despite his enthusiasm to break out of the lowly social position his species is assigned in Hell. He is also, in many ways, wildly unprofessional and scattershot in his methods.