Reductress is a feminist news satire site.Conceived as a parody of women's magazines and the clickbait headlines they often employ, the site gradually expanded its focus to satirizing the ways women's media attempt to capitalize on feminism while still espousing values "that make [women] feel inadequate.The site has also parodied aspects of feminism, such as white feminism or feminism that lacks awareness of privilege. Reductress publishes satirical advice columns, news stories