He is the son of the richest business tycoon in the world and his father is a hotel owner. His parents divorced and he stuck with his father, his relationship with his mother is estranged. He has an older sister named Akira and two younger half brothers with the names Ayano and Ayako Amitsuki. He is described to be popular; she is sociable, intelligent, very handsome, and cheery. He's also quite bubbly. He loves sweets. He may turn serious when the situation asks him to. He is responsible.