Thoth has a lot of pride and loves himself much, but Thoth is usually pretends to be cute and innocent, and he can be easily flustered. Thoth started to act this because his wife - Maat. Long time ago he wanted her heart. At first, he showed off his knowledge to look good but he was disliked. So he followed Ra's advice and succeeded in seducing Maat by looking cute. Once he helped Nut and Geb by beating Ra in a senet, loser Ra was blinded, Nut and Geb were able give birth to to children