Wade Fowler is the co-owner of the F.A.N.G. Center, a mini-zoo that is often euphemistically an "animal sanctuary", in Jacob Seed's region, Whitetail Mountains, in Hope County, Montana, United States, along with his brother, Dave Fowler. Wade fights against the terrorist cult, the Project at Eden's Gate, led by Joseph Seed and his 3 siblings. Wade is also the owner of Cheeseburger, a diabetic brown grizzly bear, who is a popular celebrity and icon/mascot of the F.A.N.G. Center.