MAD is a legendary and well-respected former rapper known for his brutal hardcore tracks and savage internet roasts. He is considered by many to be the pioneer of horrorcore, a genre of hip-hop characterized by dark and often violent themes, and as the true originator of internet roasting (it dates back to 1990). Despite his tough exterior, MAD has a soft, thoughtful side that he often reflects by being a dad and having a family and a wife.