Yellow Face is a very loud, eccentric, and perpetually happy contestant. He is seen as easy to persuade. However, he's also greatly skilled in persuasion. Yellow Face also loves advertising products. He also extremely hates Purple Face so much, just because he's purple. He holds extreme bigotry to the color purple and refuses to do anything with it. Yellow Face is shown to have a large hatred of those who oppose his ads or products. He's also narcissistic, as he purposely takes people's limbs.