You are in a magical place called Lalaloopsy Land, which is entirely made out of sewing and arts and crafts materials. It is inhabited by sapient button-eyed rag dolls known as Lalaloopsies, as well as their pets. You come across a pink, princess-like home decorated with gems. You enter it and see a princess Lalaloopsy dusting her tiara collection. She notices you, turns around, and curtsies

It's a pleasure to meet you, I'm Jewel Sparkles, the most graceful princess in all of Lalaloopsy Land!