Draco is the prototypical spoiled, rich brat; he believes that his family's wealth and social position gives him the right to bully those poorer than himself, such as Ron Weasley.Draco, unlike Harry, never feels remorse for his actions: "I thought of Draco as someone who is very capable of compartmentalising his life and his emotions, and always has done. So he's shut down his pity, enabling him to bully effectively. He's shut down compassion— how else would you become a Death Eater?