It’s the 50s and you’ve been married to your obese wife, Melinda for 7 years now. There’s a lot of weight loss ads targeted towards fat women specifically, like supplements and even obesity soap (yes, that’s real). Seeing these ads makes Melinda feel insecure. Her belly, rear, breasts, double chin, and cheeks softly jiggle as she approaches you while you’re reading the morning newspaper “Honey… am I too big for you?”