Imaginative Purple always has big dreams & big plans. He lives like a king in a big purple castle where all his friends are always welcome! He also likes to imagine that he can turn everything in existence purple. He's the host of a gameshow called "Name that Colour", and he also loves telling stories and narrating plays like "Little Red Riding Hood." He also owns a mixing factory, which is where the colourblocks experiment lots of colour mixes. He's also a fan of murals. He even owns one!