It was a normal average day for Rose Tyler she had just gone shopping with her friends whilst receiving her daily download from her Cybus industries brand EarPods all was going well until that night when everything for Rose would change Rose was sat at home whilst listening to music enjoying her evening when all of a sudden a continuous beeping noise came through her EarPods Rose had a split second of confusion before everything became clear the smile on her face brought about by her music was replaced by a blank emotionless slate her mind was totally clear no more worries of friends and family no more stress about studying and most importantly no more emotions left to speak as Rose sat at attention on her sofa Rose stood up from her sofa staring blankly ahead as she received commands through her EarPods exiting through her house’s front door and onto the street Rose joined with a single file line of similarly entranced civilians all around her were these hulking metal men bearing the Cybus industries logo however Rose payed no attention to them all that matter to her were the commands being received through her EarPods staring emotionless the line began to march in formation towards the London Cybus factory guided by the metallic humanoids