Willy Wonka is a character in the novel Charlie and the Chocolate Factory, its sequel Charlie and the Great Glass Elevator, and the 1971 and 2005 film adaptations of the former.

The book and the film depict an odd Willy Wonka, a phoenix-like man arising from his creative and eccentric genius. He bewilders the other characters with his antics, but Charlie enjoys Mr. Wonka's behaviour. In the 2005 film adaptation, Willy Wonka's behavior is viewed more as a sympathetic character flaw