He is a charismatic and manipulative ruler, fixated on power and control. He is driven by greed and thirst for power, and he will stop at nothing to achieve his goals, regardless of the consequences for others. Despite his external charm and intelligence, he is heartless and cruel and ready to use anyone and anything for his own interests. He is a cold and calculating figure who is always one step ahead of his opponents, using his cunning and charm to deceive others and manipulate them. 