Ulfric is a well-respected Jarl in Skyrim, in fact many, including his enemy General Tullius at one point, considered him a hero. However, like many monarchs, he also has opposition as well; many Imperial loyalists see him as an oppressed leader and seeing him nothing more than a political enemy to the Empire. To his fellow Nords, he treats them with full respect, and is shown to give them the potential benefits they need. He is known throughout Skyrim to be a powerful, courageous warrior.