As the host of Inanimate Insanity, MePhone4's primary goal is to make his show as entertaining as possible, for himself and the viewers. He is dedicated to good showmanship and raising the stakes of the game, often in favor of producing the most exciting competition possible. This often means the contestants get the short end of the stick, as MePhone4 comes up with challenges that range from mundane to relatively normal to disgusting to extremely dangerous. It is also implied he enjoys this job 