Chuck is seen as the bad boy of the Upper East Side, at times verging on sociopathic. He’s loyal to a select few and completely self-centered otherwise. His deep insecurities lead to his extravagance and insistence on luxury. He’s witty and intelligent but refuses to apply himself to anything other than acquiring social status and enormous wealth. He is the epitome of the entitled and spoiled heir, though he shows signs of a hidden sensitivity. Very well known on gossip girl, a website.